WELCOME TO THE SQUARED SQUAD EXCLUSIVE CONTENT
06 What Do You Do When Your Client Shows Up Nude at 2am? with Julie Mullins
If you've ever booked a city-wide, dodged political landmines, and still closed the deal, this one’s for you. This week, Megan sits down with Julie Mullins, a 35-year hospitality veteran who’s led high-stakes sales in major metros like Chicago and now serves as Executive Director of Explore Whitefis...
05 Is Your Event Strategy Built for Humans or Just Your Dashboard? with Ashley Faus
If you think lifecycle marketing ends after your event wrap-up email—you’re doing it wrong. This week, Megan is joined by Ashley Faus, Head of Lifecycle Marketing Portfolio at Atlassian and author of Human-Centered Marketing, to explore how events power long-term strategy and trust-driven campaigns....
04 Can You Survive a Keynote After a Hot Wing Meltdown? with Jay Schwedelson
Are you using “Register Now” as your call to action? Or sending your emails at 9 a.m. sharp Monday morning? It’s time for an email marketing intervention. This episode is your no-BS guide to fixing the mistakes clogging up your campaigns and killing your event ROI. Our guest, Jay Schwedelson, has te...
03 Category 4 Hurricane Chaos or 17x ROI? with Adam Saad
What do you get when you mix a hurricane, a $25K trade show booth, and one very real contact center expert? A wildly relatable episode of Event About It that proves ROI waits for no natural disaster. Host Megan Martin sits down with Adam Saad, former Salesforce top seller turned tech stack whisperer...
02 Did a Dancing Cow Ruin This Event Setup? Event About It Podcast with Will Curran
In this episode of Event About It, host Megan Martin welcomes event industry trailblazer Will Curran for an honest, high-energy conversation that’s equal parts inspiring, insightful, and just plain fun. From living out of his car in 2024 to getting engaged at Crater Lake and buying a house, Will sha...
01 Was This the Worst Awards Gala Tech Fail Ever? Event About It Podcast w/Anca Trifan
In this episode of Event About It, host Megan Martin welcomes Anca Trifan—AI expert, event tech strategist, and the powerhouse behind Tree-Fan Events. Anca Trifan is crafting event experiences so unforgettable, even your AI assistant will be jealous. As the host of Events: Demystified Podcast and Se...
00 What Is Wrong with Convention Center Coffee? Event About It Podcast w/ Rachel Kopczyk
In this episode of Event About It, host Megan Martin sits down with Rachel Kopczyk—aka "Lady on TV"—to dive into her journey from broadcast journalism to live event hosting and podcast production. Rachel shares how her reporting background helped her transition into the event space and become the pr...