What You’ll Learn in This After Show:
Why AI isn’t replacing marketers—but marketers who ignore AI might get left behind
How to scale personalization using content depth and intent frameworks
The difference between busy work and uniquely human marketing tasks
Why most networking events fail introverts (and what to do instead)
The marketing buzzword Ashley wants permanently canceled
Ashley also shares a hilarious booth mishap involving superhero cutouts and the carpet padding lesson no event marketer should forget.
About the Guest:
Ashley Faus is the author of Human-Centered Marketing and Head of Lifecycle Marketing Portfolio at Atlassian. She specializes in content strategy, demand gen, and lifecycle marketing—and is a passionate advocate for designing marketing experiences that actually work for real humans.
Join the Squared Squad at eventaboutitpodcast.com to access exclusive bonus content, connect with guests, and never miss a behind-the-scenes convo like this one.
Connect with Ashley Faus
https://www.atlassian.com/blog/author/ashley-faus
Connect with Megan Martin
https://msquareddynamics.com/
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